Could your homebased business use more media coverage?
Is your business or blog getting the coverage it deserves? Are you reaching the right writers? The article, “How to Get Your Small Business Covered in the Media,” offers some good PR tips that anyone could (and should) implement.
- Tip #2. Remember the story isn’t always about you, is a good reminder to offer yourself as a source for future articles, especially when the article isn’t a profile of you and your business.
- Tip #4. Learn the beats and players, will help you save time and aggravation by contacting the writer who covers your topic, rather than someone who’s going to delete your e-mail or pitch your press release.
Writers are always looking for sources for their articles as well as ideas of what to cover. Make sure you’re the one they think of first.
